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Case Study: Bringing Back the Fanny Pack
Apr 13
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: "Single Use" Pens for COVID-19
Mar 30
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingCase Study: Thank You for Spooning
Mar 15
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...
Continue ReadingCase Study: Go Green or Go Home
Mar 01
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Feb 14
When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...
Continue ReadingCase Study: Let the Games Begin!
Jan 31
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue ReadingCase Study: Don't Run from this Promo!
Jan 17
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly memberships. Th...
Continue ReadingCase Study: An Icy Cool Promotion
Jan 03
Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a ...
Continue ReadingCase Study: These Calendars Aren't Week
Dec 20, 2020
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank inc...
Continue Reading7 Fitness Promotional Products to Help You Stay in Shape
Dec 05, 2020
Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...
Continue ReadingCase Study: Financial Industry
Nov 21, 2020
Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Nov 07, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...
Continue ReadingHow to Gain Inspiration in 5 Minutes
Oct 24, 2020
People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...
Continue Reading6 A+ Products for Online Education Courses
Oct 10, 2020
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue ReadingCase Study: Do the Wave
Sep 26, 2020
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...
Continue Reading10 Must-Have Tech Products and Accessories
Sep 11, 2020
If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...
Continue ReadingCase Study: The Weather is Snow Joke
Aug 28, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. The...
Continue ReadingCase Study: A Picture is Worth...a Nice Donation
Aug 14, 2020
Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Jul 31, 2020
Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...
Continue Reading10 Promo Products for Auto-Lovers
Jul 17, 2020
Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...
Continue ReadingSoak Up The Sun With These 7 Summer Promo Products
Jul 03, 2020
With an array of outdoor events like concerts, company picnics, and festivals on deck this summer, immerse your brand in nights that last forever and days we will be dreaming about long after the sun ...
Continue ReadingCase Study: Adventure Awaits
Jun 18, 2020
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...
Continue Reading6 Retro Products That Are a Blast From the Past
Jun 04, 2020
No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...
Continue ReadingCase Study: Save the Date, Save the Day
May 21, 2020
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...
Continue ReadingYour Guide to Drinkware
May 06, 2020
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue ReadingCase Study: Real Modern Recognition
Apr 22, 2020
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s...
Continue Reading7 Sources to Boost Your Creativity
Apr 08, 2020
Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...
Continue Reading10 Promotional Products for Healthy Living
Mar 25, 2020
We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...
Continue ReadingKnow Your Shades: 4 Types of Iconic Sunglasses
Mar 10, 2020
“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Feb 25, 2020
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...
Continue ReadingCase Study: Fun in the Sun
Feb 11, 2020
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Jan 28, 2020
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue ReadingCase Study: A Hole in One Promotion
Jan 13, 2020
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue Reading6 USA-Made Products Especially for Kids
Dec 30, 2019
Who didn’t enjoy getting to dig through the prize basket after a trip to the dentist or the bank? It’s a fact – children love giveaways. Get your brand, school, or organization in fr...
Continue ReadingCase Study: This Promotional Product is in the Bag
Dec 16, 2019
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Wave Hello to Promotions
Dec 02, 2019
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient w...
Continue ReadingCase Study: Attract New Customers
Nov 17, 2019
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: 3D is the Key
Nov 03, 2019
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue ReadingCase Study: Keep it Cooler
Oct 20, 2019
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their empl...
Continue ReadingRelax and Unwind With These 10 Promo Products
Oct 06, 2019
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...
Continue ReadingGraphic Design Terms Everyone Should Know
Sep 22, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can sav...
Continue ReadingHere Are Our Votes For The Best Political Promotional Product Staples
Sep 08, 2019
Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...
Continue Reading6 Ways to Get More Done Every Day
Aug 10, 2019
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...
Continue ReadingWhy You Need Promotional Products
Jul 27, 2019
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...
Continue Reading6 On-the-Go Products for Travelers
Jul 13, 2019
Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...
Continue ReadingGet Ready for Game Day! 5 Promotional Products for Sports Teams
May 31, 2019
Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off th...
Continue ReadingGame On: 10 Promo Product Games We Love!
May 17, 2019
From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
May 03, 2019
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...
Continue ReadingWin Big With These Promotional Products for Sports Lovers
Apr 19, 2019
If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Apr 04, 2019
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Mar 21, 2019
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case His...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Mar 07, 2019
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue ReadingWhy You Should Be Having More Fun at Work
Feb 21, 2019
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...
Continue Reading8 Dental Products That Will Make You Smile
Feb 07, 2019
Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jan 24, 2019
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...
Continue Reading5 Office Toys That Will Bring Your Brand Joy
Jan 10, 2019
Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...
Continue Reading8 Elegant & Engravable Promotional Products
Dec 27, 2018
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...
Continue Reading5 Corporate Gifts Your Clients Will Love
Dec 27, 2018
Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...
Continue ReadingYou Need More Cowbell
Dec 27, 2018
Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...
Continue Reading7 Promotional Products Perfect for Weddings
Jun 29, 2019
Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...
Continue Reading5 Unique Rainy-Day Promotional Products to Keep You Covered!
Jun 15, 2019
Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...
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